ServicesFor you · For your team · For your business
We coach you, then your team, then your business.
Three practices, Teach, Brand and Systems, offered at three sizes. Start with you, bring your team along, and build what runs the business. Every engagement starts small, and you own every piece when we’re done.
For you
Start with one person: you.
Most of our work starts with one owner or one leader and one real problem. Learn to use AI on your own work, or get a straight answer on your brand.
The Spellbook and Live Lab
FreePrompt cards you can run tonight, and a monthly live session where we work a real problem on screen.
The Working Session
$195Ninety minutes on Zoom on your actual problem. We read what you send ahead. You get the recording, a one-page summary within 24 hours and one follow-up question.
The Brand Audit
$299A straight answer on whether your brand is in the way, with a one-page diagnosis and the next move.
The Brand Sprint
$1,500Positioning, story and the words for your front door, rebuilt in two weeks.
For your team
Then bring your team along.
Training, research and SOPs built on your team’s real work. Twenty years of sales enablement behind it, and everything stays with your team when we leave.
Team AI Training
$1,250A live session built on your team’s real tasks. Everyone leaves with prompts for their own role and a short reference guide.
Team AI Training, half day
$2,500Adds hands-on build time. The team works its own tasks with us in the room and keeps a custom prompt library.
Persona & ICP Brief
$1,500Your ideal customer and two personas, built from your real customers and public research, plus a messaging map your team can use.
The SOP Pack
$1,200Record yourself doing the work. We turn it into up to five SOPs your team can follow, in your format.
For your business
Then build what runs the business.
The brand, the website and the systems behind your marketing, sales and operations. Every system has three jobs: easy for the person running it, good for the buyer, and built to help the organization grow.
The Full Build
From $3,500Brand and a working website, live and handed over. You own the files and the keys.
SEO & AI Search Audit
$1,200A technical, on-page and content audit, plus how ChatGPT, Perplexity and Google’s AI answer your buyers’ questions. You get a prioritized fix list.
SEO Engine Setup
$3,500We fix the top issues and build the automation: rank and AI-answer tracking, a content brief pipeline, schema and reporting. Then we train your team to run it. This is the engine we run for a multi-brand healthcare organization.
SEO Engine Run
$1,500/moNew content from the pipeline every month, updated tracking, one strategy call and a plain-English report.
Systems Build
ScopedA custom marketing, sales or operations system: lead flow, content engine, enablement hub or reporting. Quoted after a working session.
Not sure which?
Book the Working Session. Ninety minutes is usually enough to find the real question, and finding it is most of the work.
If the problem is words on a page, start with the Oracle. It’s free and instant.