AI Rebrand SprintAudit · Sprint · Full Build

A new name, story and front door in weeks, not quarters.

For founders whose business has outgrown its brand. Our AI stack does the research and the first drafts at speed. Lisa makes every call, and you get the files and the keys.

True North brand direction for True Potential Coaching

Three ways in

5 days

The Audit

$299

You suspect the brand is in the way and want a straight answer first.

  • Positioning and customer review
  • Channel and messaging gaps
  • Three name directions, if needed
  • One-page diagnosis and next move

14 days

The Sprint

$1,500

You know it needs rebuilding and want the words done in two weeks.

  • Everything in the Audit
  • Positioning and tagline
  • Name shortlist and LLC check
  • About and bio copy for three channels
  • 14-day launch checklist

About 30 days

The Full Build

From $3,500

You need the brand and a working website, live and handed over.

  • Everything in the Sprint
  • Logo, colors and brand book
  • Deployable website on your domain
  • Payments or booking, if needed
  • 30-day launch with weekly check-ins

The Audit fee counts toward the Sprint or Full Build if you go ahead within 30 days.

How a Full Build runs

Week 1

Research

Competitors, customers and names, pulled together with AI in days. Lisa reads all of it and writes the brief.

Week 2

React

You get three finished directions, not a questionnaire. Pick one, mix two, or tell us what’s wrong.

Weeks 3–4

Build

Brand book, copy and site on the direction you chose. Every page has a doc you can edit, and your edits are the approval.

Launch

Hand over

Live on your domain. You own the hosting, the files and the logins, and we show you how to change things.

Why it costs this

A traditional agency rebrand runs $15K–$50K and eight to twelve weeks. AI does the research and drafting that used to eat most of that time, so the Sprint is $1,500 and builds start at $3,500. The judgment is still a person’s.

Good fit

A real business or offer whose name, story or website hasn’t caught up, and an owner who can make decisions in days.

Not a fit

Still testing whether the business works? Start with a working session. Need a large team managed for a year? That’s an agency retainer.

Tell us what you’re rebranding.

Two sentences is enough. You’ll hear back within a day with the tier that fits.